Introducing Created at Mays, where cutting-edge research meets compelling storytelling. Tune in to discover the most compelling studies from our esteemed faculty. Whether you're short on time or want to dive deep, our two formats-Short and Long Form Episodes-have you covered. Our short form episodes provide concise overviews of recently published or upcoming research, while our long form episodes offer an in-depth exploration of research ideas. From marketing and management strategies to financial and accounting insights, join us as we uncover the innovative ideas shaping the future of business. Your journey into the world of research excellence begins here.
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Introducing Created at Mays, where cutting-edge research meets compelling storytelling. Tune in to discover the most compelling studies from our esteemed faculty. Whether you're short on time or want to dive deep, our two formats-Short and Long Form Episodes-have you covered. Our short form episodes provide concise overviews of recently published or upcoming research, while our long form episodes offer an in-depth exploration of research ideas. From marketing and management strategies to financial and accounting insights, join us as we uncover the innovative ideas shaping the future of business. Your journey into the world of research excellence begins here.
The Real Performance Impact of Business Coaching and Mentoring
Created at Mays
12 minutes
1 year ago
The Real Performance Impact of Business Coaching and Mentoring
Companies often shift strategic direction and studies have shown these shifts or pivoting components of the business model can enhance a firm's performance. But how does one stimulate these strategic shifts? And moreover, how can we measure the impact of these interventions?
A new study led by Dr. Stephen Anderson of Mays Business School tackles these questions through the use of virtual collaboration technology. In this episode, Dr. Anderson explains how he and his colleagues paired business coaches in the U.S. and the U.K. with entrepreneurs in Uganda and studied the impact that virtual coaching sessions had on the strategic direction and performance of these budding businesses.
Read Dr. Stephen Anderson’s full study below.
https://createdatmays.tamu.edu/blogs/2024/08/virtual-coaching-a-game-changer-for-emerging-market-entrepreneurs/
The Created at Mays Podcast is a production of Mays Business School and Texas A&M University and is produced by University FM.
Created at Mays
Introducing Created at Mays, where cutting-edge research meets compelling storytelling. Tune in to discover the most compelling studies from our esteemed faculty. Whether you're short on time or want to dive deep, our two formats-Short and Long Form Episodes-have you covered. Our short form episodes provide concise overviews of recently published or upcoming research, while our long form episodes offer an in-depth exploration of research ideas. From marketing and management strategies to financial and accounting insights, join us as we uncover the innovative ideas shaping the future of business. Your journey into the world of research excellence begins here.