147. The Rise of 'If You Know, You Know' Shopping Networks with Lizzie Wheeler

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Create Tomorrow, The WGSN Podcast

WGSN

149 episodes

1 week ago

WGSN is the world's leading consumer trend forecaster. In this podcast we discuss the changing world and how industries will need to adapt. Each episode focuses on a single market, topic or trend as we unpack what businesses and individuals need to do to navigate the fast-changing world around us. Our expert trend forecasting combined with data science help you understand consumer behaviour and lifestyles, create products with confidence and trade at the right time.

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147. The Rise of 'If You Know, You Know' Shopping Networks with Lizzie Wheeler

Create Tomorrow, The WGSN Podcast

28 minutes 35 seconds

1 month ago

147. The Rise of 'If You Know, You Know' Shopping Networks with Lizzie Wheeler

Join host Cassandra Napoli as she delves into the evolving world of fashion with Lizzie Wheeler, a resale expert and founder of Archival Bridal Studio.

In this episode, Lizzie shares her journey from wholesale to the forefront of the resale market, exploring the rise of IYKYK (if you know, you know) shopping networks and the growing demand for curation as a service.

Discover how consumer culture is shifting towards personalised, community-driven shopping experiences and what this means for the future of fashion.