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Create Ideas - Brought to you by Creatica Studios™
Shahid Shafiq
14 episodes
2 months ago
The "Create Ideas" podcast series by Creatica Studios offers invaluable insights into modern branding and marketing, hosted by Shahid, the founder of an award-winning creative agency based in Toronto, and Vicky, a senior graphic designer who has worked on hundreds of branding projects with an in-depth understanding of design systems. This dynamic duo covers key topics such as brand strategy, digital transformation, marketing execution, and effective content creation. Each episode, tailored for the Canadian market, delves into practical aspects like social media trends, fundraising methods, and maintaining a clear brand identity. The series aims to empower businesses with the knowledge to elevate their brand positioning and maximize marketing success.

Hosted on Acast. See acast.com/privacy for more information.

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Marketing
Arts,
Business,
Design,
Entrepreneurship
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All content for Create Ideas - Brought to you by Creatica Studios™ is the property of Shahid Shafiq and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The "Create Ideas" podcast series by Creatica Studios offers invaluable insights into modern branding and marketing, hosted by Shahid, the founder of an award-winning creative agency based in Toronto, and Vicky, a senior graphic designer who has worked on hundreds of branding projects with an in-depth understanding of design systems. This dynamic duo covers key topics such as brand strategy, digital transformation, marketing execution, and effective content creation. Each episode, tailored for the Canadian market, delves into practical aspects like social media trends, fundraising methods, and maintaining a clear brand identity. The series aims to empower businesses with the knowledge to elevate their brand positioning and maximize marketing success.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Arts,
Business,
Design,
Entrepreneurship
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S01E09 - EZVALU - A Creatica Initiative to bring affordable Solutions for Solopreneurs -
Create Ideas - Brought to you by Creatica Studios™
5 minutes 53 seconds
1 year ago
S01E09 - EZVALU - A Creatica Initiative to bring affordable Solutions for Solopreneurs -

Introduction

  • Hosts: Vicky Chen, Senior Graphic Designer at Creatica Studios, and Osama Siddiqui, Chief Marketing Officer at Creatica Studios.
  • Focus: Introduction and discussion about EZVALU, a new Creatica initiative targeting solopreneurs.

Background of EZVALU

  • Inspiration: EZVALU is inspired by a company started by the founder of Creatica 12 years ago.
  • Original Tagline: "Be Smart. Choose Value."
  • Objective: Provide cost-effective, monthly subscription-based design services for solopreneurs.

What EZVALU Offers

  • Services: Essential services like logo design, website creation, graphic design, hosting, email solutions, and marketing services such as SEO and SEM.
  • Difference from Creatica Studios: EZVALU focuses on providing affordable solutions without the additional research and strategy costs typical of Creatica Studios.

Event Participation and Response

  • Local Event Success: Overwhelming response from solopreneurs at a local event.
  • Key Feedback: Solopreneurs appreciated the concept of no-frills, essential services and the backing of an award-winning agency, Creatica Studios.

Detailed Services

  • Logo Design
  • Website Creation: Includes a basic typical 4-page site (Landing page, About Us page, Services or Product page, and Contact page).
  • Social Media Setup and Themes
  • Monthly Add-Ons: Hosting and email, social media posts, SEO & SEM, and Google Ads management.
  • Discount: A 10% discount on full package services.

Importance of Research and Strategy

  • Emphasis: Highlight the importance of market and brand research for businesses with long-term goals.
  • Comparison: Creatica Studios offers comprehensive services with detailed research and strategy, while EZVALU provides quick, affordable solutions for solopreneurs with short-term goals.

Campaign Tagline and Closing Thoughts

  • New Campaign Tagline: "Be nice to your business."
  • Analogy: Compare monthly design and marketing services to a gym membership – essential for keeping a business fit and healthy.
  • Encouragement: Urge solopreneurs to choose EZVALU for affordable, essential services.

Final Remarks

  • Call to Action: Encourage listeners to tune in and subscribe to the podcast on YouTube and Apple Podcasts for more updates.
  • Contact Information: Visit ezvalu.com or call 416-750-9555 for more information.


Hosted on Acast. See acast.com/privacy for more information.

Create Ideas - Brought to you by Creatica Studios™
The "Create Ideas" podcast series by Creatica Studios offers invaluable insights into modern branding and marketing, hosted by Shahid, the founder of an award-winning creative agency based in Toronto, and Vicky, a senior graphic designer who has worked on hundreds of branding projects with an in-depth understanding of design systems. This dynamic duo covers key topics such as brand strategy, digital transformation, marketing execution, and effective content creation. Each episode, tailored for the Canadian market, delves into practical aspects like social media trends, fundraising methods, and maintaining a clear brand identity. The series aims to empower businesses with the knowledge to elevate their brand positioning and maximize marketing success.

Hosted on Acast. See acast.com/privacy for more information.