Welcome to Create by Clipmasters — the podcast where we break down the content strategies behind the world’s biggest brands and creators.
From social media tactics to high-volume content systems, we unpack what works, why it works, and how you can apply it. Whether you’re a creator, marketer, or agency, this show helps you scale your content smarter.
New episodes weekly.
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Welcome to Create by Clipmasters — the podcast where we break down the content strategies behind the world’s biggest brands and creators.
From social media tactics to high-volume content systems, we unpack what works, why it works, and how you can apply it. Whether you’re a creator, marketer, or agency, this show helps you scale your content smarter.
New episodes weekly.
The Viral Growth Strategy Behind Temu’s 2B Views (Built on Free Labour and Affiliate Links)
Create by Clipmasters
42 minutes 34 seconds
6 months ago
The Viral Growth Strategy Behind Temu’s 2B Views (Built on Free Labour and Affiliate Links)
In this episode, we’re diving into the meteoric rise of Temu, the e-commerce giant that went from total unknown to 2B+ TikTok views and 100M U.S. users in under three years. Temu didn’t win on price alone. It won with content. From Super Bowl ads to viral TikTok hauls, gamified shopping features to affiliate-fueled UGC, Temu has completely redefined how a modern marketplace grows. In this episode, we cover: - How Temu launched in 2022 and scaled to 100M+ users by late 2023 - Why TikTok UGC was more powerful than any ad campaign - How affiliate links, discount codes, and daily challenges power their flywheel - What traditional retailers can’t replicate - How you can borrow pieces of this playbook (without billions in ad spend)
Create by Clipmasters
Welcome to Create by Clipmasters — the podcast where we break down the content strategies behind the world’s biggest brands and creators.
From social media tactics to high-volume content systems, we unpack what works, why it works, and how you can apply it. Whether you’re a creator, marketer, or agency, this show helps you scale your content smarter.
New episodes weekly.