If your luxury tourism business in Europe is seeing record visitors — but turnover is flat — you’re not alone. The problem? You’re not attracting the right travelers. In this episode, I break down the exact segment most European boutique hotels, retailers, DMCs and service providers are still missing: Chinese Free Independent Luxury Travelers — the highest-spending visitors in Europe this summer 2025. In this episode, you’ll discover: What’s Really Happening This Summer 2025 in Eu...
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If your luxury tourism business in Europe is seeing record visitors — but turnover is flat — you’re not alone. The problem? You’re not attracting the right travelers. In this episode, I break down the exact segment most European boutique hotels, retailers, DMCs and service providers are still missing: Chinese Free Independent Luxury Travelers — the highest-spending visitors in Europe this summer 2025. In this episode, you’ll discover: What’s Really Happening This Summer 2025 in Eu...
Unlocking Opportunities: The Revival of Chinese Tourists in Europe and its Impact on High-Quality Businesses
"Crack the China Code" Podcast - Rossella Pfundt
21 minutes
2 years ago
Unlocking Opportunities: The Revival of Chinese Tourists in Europe and its Impact on High-Quality Businesses
Get ready to uncover in this episode whether Chinese visitors who have returned to Europe since the May Holiday are the ideal target segment for your high-quality business. In this episode, we will explore whether this new wave of Chinese visitors demands your immediate attention in order to boost your revenue. Throughout this episode, I will provide you with in-depth insights to address these pertinent questions. Additionally, you can expect to gain the following invaluable knowledge: Uncove...
"Crack the China Code" Podcast - Rossella Pfundt
If your luxury tourism business in Europe is seeing record visitors — but turnover is flat — you’re not alone. The problem? You’re not attracting the right travelers. In this episode, I break down the exact segment most European boutique hotels, retailers, DMCs and service providers are still missing: Chinese Free Independent Luxury Travelers — the highest-spending visitors in Europe this summer 2025. In this episode, you’ll discover: What’s Really Happening This Summer 2025 in Eu...
