CPO PLAYBOOK isn’t your typical business podcast. Hosted by Felicia Shakiba—Korn Ferry executive coach and fixer of high-stakes people problems—we tackle the stuff that keeps founders, investors, and execs up at night. From leadership blind spots to messy M&As, scaling headaches to culture chaos—we don’t just talk about business, we solve it. Guests? Think PepsiCo, SoftBank, Harvard, Reddit, Valentino, Adidas, Stanford, and MCM Capital—aka the folks shaping global markets and billion-dollar bets. If you like your insights bold, your leadership sharper, and your strategy with a side of “why didn’t anyone tell me this sooner?”—hit subscribe. This is your competitive edge, one episode at a time.
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CPO PLAYBOOK isn’t your typical business podcast. Hosted by Felicia Shakiba—Korn Ferry executive coach and fixer of high-stakes people problems—we tackle the stuff that keeps founders, investors, and execs up at night. From leadership blind spots to messy M&As, scaling headaches to culture chaos—we don’t just talk about business, we solve it. Guests? Think PepsiCo, SoftBank, Harvard, Reddit, Valentino, Adidas, Stanford, and MCM Capital—aka the folks shaping global markets and billion-dollar bets. If you like your insights bold, your leadership sharper, and your strategy with a side of “why didn’t anyone tell me this sooner?”—hit subscribe. This is your competitive edge, one episode at a time.
85 From Pharma to Future: How Bold Leadership Transformed Pluri
CPO PLAYBOOK with Felicia Shakiba
44 minutes
1 month ago
85 From Pharma to Future: How Bold Leadership Transformed Pluri
In the Season 3 finale, Pluri CEO Yaky Yanay joins Felicia Shakiba for a powerful conversation on leading transformation through trust, transparency, and bold vision. He shares how he redefined Pluri’s identity—from pharma to cell-based tech innovator—while building a culture that puts people, purpose, and innovation first. A high-stakes, high-insight episode on what true leadership looks like in times of change.
Chapters
00:00 The Importance of Culture in Leadership
12:11 Navigating Organizational Transformation
17:53 Overcoming Resistance to Change
26:47 Building Trust Through Transparency
31:05 Expanding Vision Without Losing Focus
36:45 Advice for Leaders in Times of Change
CPO PLAYBOOK with Felicia Shakiba
CPO PLAYBOOK isn’t your typical business podcast. Hosted by Felicia Shakiba—Korn Ferry executive coach and fixer of high-stakes people problems—we tackle the stuff that keeps founders, investors, and execs up at night. From leadership blind spots to messy M&As, scaling headaches to culture chaos—we don’t just talk about business, we solve it. Guests? Think PepsiCo, SoftBank, Harvard, Reddit, Valentino, Adidas, Stanford, and MCM Capital—aka the folks shaping global markets and billion-dollar bets. If you like your insights bold, your leadership sharper, and your strategy with a side of “why didn’t anyone tell me this sooner?”—hit subscribe. This is your competitive edge, one episode at a time.