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Cozy Business With Katherine
Katherine Mackenzie-Smith
72 episodes
4 days ago
Join me for this series as I share more of my cozy business philosophy, tips and strategies for you to implement, and loads of goodies and value for you to take and mull over as you navigate your own dream business.

Here's a little sneak peek of what you can expect from the podcast:
- Strategies, steps, and stories to go deeper with your own business journey and implement in alignment with your goals and desires.
- Incredible guest interviews with others on a mission to make an impact with the Do Business Differently interview series.
- Practical processes and sustainable steps for you to try in your own business.
- Other audio content that I've created or been involved in that I think you'll get a lot out of.
And so much more!
Show more...
Entrepreneurship
Business,
Marketing
RSS
All content for Cozy Business With Katherine is the property of Katherine Mackenzie-Smith and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join me for this series as I share more of my cozy business philosophy, tips and strategies for you to implement, and loads of goodies and value for you to take and mull over as you navigate your own dream business.

Here's a little sneak peek of what you can expect from the podcast:
- Strategies, steps, and stories to go deeper with your own business journey and implement in alignment with your goals and desires.
- Incredible guest interviews with others on a mission to make an impact with the Do Business Differently interview series.
- Practical processes and sustainable steps for you to try in your own business.
- Other audio content that I've created or been involved in that I think you'll get a lot out of.
And so much more!
Show more...
Entrepreneurship
Business,
Marketing
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Make ads work for your solo business with Zach Spuckler
Cozy Business With Katherine
36 minutes 5 seconds
6 months ago
Make ads work for your solo business with Zach Spuckler

Join Zach's Ads Bootcamp here: https://katherinemackenziesmith.com/ads


In this episode of the Do Business Differently interview series, I talk to Zach Spuckler about why investing in Facebook ads to build your list and your business is a great option for solopreneurs because they do a lot of the heavy lifting for you so you can focus on other things.


We also chat about:

πŸ‘‰ Zach's journey to becoming a Facebook ads and marketing expert

πŸ‘‰ Creating a business that revolves around your lifestyle (not the other way around)

πŸ‘‰ The visibility and financial investment that can be scary when it comes to running ads

πŸ‘‰ How ads amplify what you're already doing and create consistency while you focus on other things

πŸ‘‰ How to get started with ads even if you've never done it before


TIMESTAMP:

04:17 Creating a business that supports your life

09:17 The fear of visibility that comes with ads

18:33 How ads help boost organic reach

24:26 Standing Out When Everyone's the Same

27:07 Marketing trends vs true principles

30:26 Using ads to build your email list 


ABOUT ZACH:

Zach Spuckler is the founder of Heart, Soul & Hustle & The Host of the Not Your Average Online Marketing Podcast.As a marketing strategist & launch expert he’s helped tens-of-thousands of entrepreneurs scale their businesses with proven, results-driven strategies. 


With a knack for crafting high-converting challenge launches, evergreen sales systems, and profitable paid ad strategies, Zach has generated millions in revenue for both himself and his clients.Through his consultancy, agency, and membership, Zach has worked with brands and entrepreneurs at all levels - whether they're launching for the first time or optimizing seven-figure funnels. 


He’s well known for his transparent marketing reports and updates and has a deep understanding of what truly moves the needle in digital marketing from his decade in the online space.


Join Zach's Ads Bootcamp here: https://katherinemackenziesmith.com/ads*


-------------------

Want to do cozy business with us? Join the Cozy Business Common Room waitlist on Skool: https://www.skool.com/cozy-business/about


Interested in working with me deeper? Apply for my 1:1 or Emerge + Expand mastermind here: https://tidycal.com/miss-kms/30min


Curious about the Skool platform? Get a 14-day free trial here*: https://katherinemackenziesmith.com/skool

Say hi on social:

Instagram: https://katherinemackenziesmith.com/instagram

Facebook: https://katherinemackenziesmith.com/facebook

LinkedIn: https://katherinemackenziesmith.com/linkedin

Pinterest: https://katherinemackenziesmith.com/pinterest


Listen to The Cozy Business With Katherine Podcast here:

iTunes: http://katherinemackenziesmith.com/itunes

Spotify: https://katherinemackenziesmith.com/spotify



DISCLAIMER: This description may contain affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links.


Results shared in this video are based on personal experience and may vary. Past performance does not guarantee future results.


Thank you for your support!

Cozy Business With Katherine
Join me for this series as I share more of my cozy business philosophy, tips and strategies for you to implement, and loads of goodies and value for you to take and mull over as you navigate your own dream business.

Here's a little sneak peek of what you can expect from the podcast:
- Strategies, steps, and stories to go deeper with your own business journey and implement in alignment with your goals and desires.
- Incredible guest interviews with others on a mission to make an impact with the Do Business Differently interview series.
- Practical processes and sustainable steps for you to try in your own business.
- Other audio content that I've created or been involved in that I think you'll get a lot out of.
And so much more!