How to Show Potential Clients Your Expertise (my exact system)

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Cozy Business With Katherine

Katherine Mackenzie-Smith

72 episodes

4 days ago

Join me for this series as I share more of my cozy business philosophy, tips and strategies for you to implement, and loads of goodies and value for you to take and mull over as you navigate your own dream business.

Here's a little sneak peek of what you can expect from the podcast:
- Strategies, steps, and stories to go deeper with your own business journey and implement in alignment with your goals and desires.
- Incredible guest interviews with others on a mission to make an impact with the Do Business Differently interview series.
- Practical processes and sustainable steps for you to try in your own business.
- Other audio content that I've created or been involved in that I think you'll get a lot out of.
And so much more!

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Entrepreneurship

Business,

Marketing

How to Show Potential Clients Your Expertise (my exact system)

Cozy Business With Katherine

24 minutes 36 seconds

6 months ago

How to Show Potential Clients Your Expertise (my exact system)

When I studied film and TV, one of the #1 rules was to "show, not tell" what was happening, wherever possible. And the same applies in business. Instead of trying to write fancy sales copy, hoping to tell people what they can expect when they work with you... SHOW them.

In this video I share:

→Why creating free experiences is better than big launches

→Some simple steps to get started today

→An implementation guide to make it work for your business

→The community building strategy behind experience-ifying your expertise

→How you can use these experiences to connect, create, and invite beyond the event

Timestamps:

01:44 Create intimate experiences instead of big launches

04:33 Traditional webinars and live launches don't work for everyone

07:58 Steps to create your signature experience

11:33 Implementation guide to get started

17:17 Ideas for experiences to try

19:04 How to use your event for your content and connection throughout the month

Also mentioned in this video:

Creating a 30 Minute free call for 1:1 Clients:

https://youtu.be/tIV7ov8kQy8?

Be Your Best Client Case Study: https://youtu.be/HcNw1LBuxa0?si=3Gvn8J36_upWb_Md

#SkoolCommunity #CozyCommunity #CozyBusiness #BusinessTipsForIntroverts #IntrovertFriendlyCommunity

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Get the Experience-ify Your Expertise Dashboard:

Want to do cozy business with us? Join the Cozy Business Common Room waitlist on Skool: https://www.skool.com/cozy-business/about

Ready to build your own Cozy Community? Join the live program (starts May 26th): https://www.skool.com/cozy-community-course-1023/about

Interested in working with me deeper? Apply for my 1:1 or Emerge + Expand mastermind here: https://tidycal.com/miss-kms/30min

Curious about the Skool platform? Get a 14-day free trial here*: https://katherinemackenziesmith.com/skool

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Results shared in this video are based on personal experience and may vary. Past performance does not guarantee future results.

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