In this episode of the Mind Shift series, Tony interviews Jan-Hendrik, head of underwriting at Western National Insurance, about the challenges and importance of agricultural insurance. They discuss the current state of insurance penetration in the farming community, the evolving risks due to operational changes like diversification into processing and manufacturing, and the significance of full disclosure. The conversation emphasizes the crucial role of brokers in helping farmers understand and mitigate risks, ensuring comprehensive coverage and compliance with regulations. Specific issues such as non-disclosure, joint ventures, and the integration of new infrastructure like solar panels and cold storage are also covered.