In the age of Alexa, Siri and Amazon's never ending reach, it might not be a surprise that a new app can monitor your what you buy and eat and automatically create and send shopping lists to your store for delivery or pickup. What might be surprising is that iGrabit's new app could even the playing field between retail giants and the pipsqueaks, allowing independent stores the ability to offer blink of an eye technology that to date has been the limited to behemoths like Wal-Mart, Amazon, Target and national supermarket chains. Currently available only in South Florida, iGrabit is about to expand to Chicago and New York. While we don't know whether the ability to link shoppers and stores with seamless technology will reduce divorce rates or the need to borrow a cup of sugar from the neighbors, the competitive landscape between brick and mortar and online is changing even quicker than we thought.