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Copy to Freedom: The Podcast
Erin Morris
16 episodes
4 days ago
The podcast for coaches, visionaries and dreamers ready to reclaim their freedom, earn more, and live their BIGGEST life through scalable offers. Join Erin, CEO and founder of Erin Morris Co., for fun and actionable conversations about buyer psychology, launch strategies, and what it takes to create connection-first copy that gets BIG results. You’ll get a no-fluff look into the strategies that bring your offers to life, stand out and attract their dream partners. Because when you have words that connect, you have launches that convert.
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All content for Copy to Freedom: The Podcast is the property of Erin Morris and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The podcast for coaches, visionaries and dreamers ready to reclaim their freedom, earn more, and live their BIGGEST life through scalable offers. Join Erin, CEO and founder of Erin Morris Co., for fun and actionable conversations about buyer psychology, launch strategies, and what it takes to create connection-first copy that gets BIG results. You’ll get a no-fluff look into the strategies that bring your offers to life, stand out and attract their dream partners. Because when you have words that connect, you have launches that convert.
Show more...
Marketing
Business
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15. Your Email Goldmine: Fill Your List with Hot Leads & Dream Clients
Copy to Freedom: The Podcast
17 minutes 45 seconds
8 months ago
15. Your Email Goldmine: Fill Your List with Hot Leads & Dream Clients

Does your email list actually bring in sales, or are you just collecting names? If you’ve ever felt like email marketing doesn’t work for you or your list doesn’t bring in an ROI the way it should, this episode is for you. 

I’m breaking down how to make sure your list is filled with aligned, ready-to-buy dream clients—not just random subscribers who never convert. You’ll learn why list cleanup is essential for a successful launch, how to segment your audience and ditch freebie seekers, and the exact steps to take today to turn your email list into your most profitable sales channel.

If you want a list that you know is filled with dream clients who actually buy—this one’s for you. 🎧✨


What You’ll Learn in This Episode:

  • What to do when email marketing hasn’t worked for you

  • The difference between quality and non-quality leads

  • The truth about vanity metrics in email marketing and how they do more harm than good

  • Answering the big question: “Should I delete people from my email list?”

  • How to clean up your email list to boost conversion rates

  • The power of list segmenting for higher sales

  • Where your best leads are actually coming from—and how to get more of them

  • Are they really freebie seekers, or is that just a crutch for a weak lead magnet and nurture strategy? 


Resources & Links Mentioned:

  • Visit My Website
  • Grab my free Launch Debrief Guide
  • Let’s Connect on Instagram
  • Ep. 13 Five Algorithm-Free Ways to Grow Your Email List (No Social Media Required!)


📢 Loved this episode? The best way to support the show is by leaving a review! Or take a screenshot, share it on IG stories, and tag me @LaunchWithErin

Copy to Freedom: The Podcast
The podcast for coaches, visionaries and dreamers ready to reclaim their freedom, earn more, and live their BIGGEST life through scalable offers. Join Erin, CEO and founder of Erin Morris Co., for fun and actionable conversations about buyer psychology, launch strategies, and what it takes to create connection-first copy that gets BIG results. You’ll get a no-fluff look into the strategies that bring your offers to life, stand out and attract their dream partners. Because when you have words that connect, you have launches that convert.