Getting More From GA4

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Conversion Cast

Aaron Weiche

22 episodes

9 months ago

Exploring the art and science of conversion in digital marketing. Expert guests join host Aaron Weiche to discuss turning lurkers to leads, and browsers to buyers. Learn about SEO, local SEO, SMS, email, content, social, analytics, and more to win right now.

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Marketing

Technology,

Business

Getting More From GA4

Conversion Cast

29 minutes

2 years ago

Getting More From GA4

What an episode this is: Getting More From GA4. My guest is the fabulous Dana DiTomaso - president and partner at Kick Point agency.

What I love about Dana is her ability to share and teach digital marketing and analytics to marketers. She’s elite with Google Analytics 4, Google Tag Manager, Looker Studio and more; a former SEO speaker of the year award winner and constantly on stage at MozCon, LocalU, MnSearch Summit and other top conferences.

Her newly launched Analytics for Agencies playbook is an amazing online course you need to check out if you are a marketer and use the promo code "leadferno" for 10% off!

In this episode we look at Google Analytics 4. What's it all about, what's changed and we dive into Dana's experience and tips for GA4 and reports.

Connect with Dana:
Dana DiTomaso on LinkedIn and Twitter
Kick Point

Conversion Cast is brought to you by Leadferno