In an eye-opening and insightful episode of "Conversations of Change," we host an intriguing conversation with Keith, a leading force from B Lab Singapore. As his responsibilities lie within business development and partnerships, Keith provides a high-level perspective on how the B Corps revolution is creating a global ripple effect. He showcases Singapore-based standout B Corps like Salad Stop and BP The Silver, who exemplify the transformative potential of integrating social and environmental responsibility into their business ethos. Keith unwraps the benefits of becoming a B Corp, which includes increased employee engagement, attracting value-aligned capital, and better branding. He explores why an increasing number of companies are striving towards this certification, despite the challenges, demonstrating how the mission is embedding purpose into business to drive positive societal change. Our conversation further pivots to individual roles to sustain and propel the B Corps movement. Spanning a gamut of micro-actions from volunteering to creating awareness, we dive into how individuals can also be catalysts for change alongside enterprises. Additionally, Keith enlightens us on specific actions companies can take to step into the realm of B Corps, including inclusive hiring, customer education, and income disparity checks. Enhancing the dialogue, we discuss the importance of adopting sustainable and equitable practices that benefit not just the employees, but the broader community as well. We conclude with ways organizations and individuals can join the B Corp wave and create lasting change in their respective spheres. This episode is a powerful narrative of change-making initiatives, profiled through the B Corps lens. To tap into more conversations around the transformative B Corps movement, tune in to this enlightening episode and visit our websites at makethechange.sg and bcopsingapore.org.