Send us a text What’s the fastest and easiest way to grow your convenience store sales without breaking budgets? Answer: SMPs---Strategic Marketing Promotions. SMPs create and communicate your convenience value to customers, then differentiate your stores to beat out competitors for sales, time after time. It’s awesome. But here’s a secret…successful SMPs must be built strategically…from your retail vision and business ideology to work. That’s what makes them unique and irre...
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Send us a text What’s the fastest and easiest way to grow your convenience store sales without breaking budgets? Answer: SMPs---Strategic Marketing Promotions. SMPs create and communicate your convenience value to customers, then differentiate your stores to beat out competitors for sales, time after time. It’s awesome. But here’s a secret…successful SMPs must be built strategically…from your retail vision and business ideology to work. That’s what makes them unique and irre...
Digital Marketing Ideas To Grow C-Store Customer Counts & Sales.
Convenience Marketing Group with Tim Lazor
52 minutes
3 years ago
Digital Marketing Ideas To Grow C-Store Customer Counts & Sales.
Send us a text In this episode, Convenience Marketing Group President Tim Lazor interviews Luke Maurer. Luke is CEO of Digital Marketing firm Ad Giraffe AND owner of BJ Maurer Ford Dealership. He brings a 1-2 marketing punch and perspective to the C-Store Industry when he discusses: The essential, but sometimes taken-for-granted role cars play in the convenience industry (How else do most customers get on the lot?) EV vs Gas cars. Implications for C-stores.The dramatic beginn...
Convenience Marketing Group with Tim Lazor
Send us a text What’s the fastest and easiest way to grow your convenience store sales without breaking budgets? Answer: SMPs---Strategic Marketing Promotions. SMPs create and communicate your convenience value to customers, then differentiate your stores to beat out competitors for sales, time after time. It’s awesome. But here’s a secret…successful SMPs must be built strategically…from your retail vision and business ideology to work. That’s what makes them unique and irre...
