Content That Moves - The Brand Storytelling Podcast
Credo Nonfiction & Brand Storytelling
40 episodes
18 hours ago
Nathan Smith, General Manager of Global Brand Marketing and Drake Springer, Head of Creative Production at Delta Air Lines, share how Delta created Why We Dream—a feature-length documentary made with the Best Defense Foundation that follows World War II veterans returning to Normandy for the 80th anniversary of D-Day. They unpack the bold leap into long-form storytelling, the creative hurdles along the way, an unexpected collaboration with Hans Zimmer, and how the film is catalyzing Delta’s broader push into branded entertainment.
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Nathan Smith, General Manager of Global Brand Marketing and Drake Springer, Head of Creative Production at Delta Air Lines, share how Delta created Why We Dream—a feature-length documentary made with the Best Defense Foundation that follows World War II veterans returning to Normandy for the 80th anniversary of D-Day. They unpack the bold leap into long-form storytelling, the creative hurdles along the way, an unexpected collaboration with Hans Zimmer, and how the film is catalyzing Delta’s broader push into branded entertainment.
Ep 25: How The North Face Makes Festival Award Winning Films
Content That Moves - The Brand Storytelling Podcast
27 minutes 34 seconds
3 years ago
Ep 25: How The North Face Makes Festival Award Winning Films
Global Content Manager for The North Face, Jon Torres breaks down how the outdoor gear and apparel brand’s content studio selects stories to tell through their renowned film program and how they craft award winning films like the studio’s latest Learning To Drown about professional snowboarder Jess Kimura.
Content That Moves - The Brand Storytelling Podcast
Nathan Smith, General Manager of Global Brand Marketing and Drake Springer, Head of Creative Production at Delta Air Lines, share how Delta created Why We Dream—a feature-length documentary made with the Best Defense Foundation that follows World War II veterans returning to Normandy for the 80th anniversary of D-Day. They unpack the bold leap into long-form storytelling, the creative hurdles along the way, an unexpected collaboration with Hans Zimmer, and how the film is catalyzing Delta’s broader push into branded entertainment.