What if you could escape copy-and-paste and build dynamic learning experiences at scale? In this podcast, host Sarah O’Keefe and guest Mike Buoy explore the benefits of structured learning content. They share how organizations can break down silos between techcomm and learning content, deliver content across channels, and support personalized learning experiences at scale.
The good thing about structured authoring is that you have a structure. If this is the concept that we need to talk about and discuss, here’s all the background information that goes with it. With that structure comes consistency, and with that consistency, you have more of your information and knowledge documented so that it can then be distributed and repackaged in different ways. If all you have is a PowerPoint, you can’t give somebody a PowerPoint in the middle of an oil change and say, “Here’s the bare minimum you need,” when I need to know, “Okay, what do I do if I’ve cross-threaded my oil drain bolt?” That’s probably not in the PowerPoint. That could be an instructor story that’s going to be told if you have a good instructor who’s been down that really rocky road, but again, a consistent structure is going to set you up so that you have robust base content.
— Mike Buoy
Related links:
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AEM Guides
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Overview of structured learning content
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CompTIA accelerates global content delivery with structured learning content (case study)
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Structured learning content that’s built to scale (webinar)
LinkedIn:
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Mike Buoy
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Sarah O’Keefe
Transcript:
Introduction with ambient background music
Christine Cuellar: From Scriptorium, this is Content Operations, a show that delivers industry-leading insights for global organizations.
Bill Swallow: In the end, you have a unified experience so that people aren’t relearning how to engage with your content in every context you produce it.
Sarah O’Keefe: Change is perceived as being risky; you have to convince me that making the change is less risky than not making the change.
Alan Pringle: And at some point, you are going to have tools, technology, and processes that no longer support your needs, so if you think about that ahead of time, you’re going to be much better off.
End of introduction
Sarah O’Keefe: Hi everyone, I’m Sarah O’Keefe. I’m here today with Mike Buoy. Hey, Mike.
Mike Buoy: Good morning, Sarah. How are you?
SO: I’m doing well, welcome. For those of you who don’t know, Mike Buoy is the Senior Solutions Consultant for AEM Guides at Adobe since the beginning of this year of 2025. And before that had a, we’ll say, long career in learning.
MB: Long is accurate, long is accurate. There may have been some gray hair grown along the way, in the about 20-plus years.
SO: There might have been. No video for us, no reason in particular. Mike, what else do we need to know about you before we get into today’s topic, which is the intersection of techcomm and learning?
MB: Oh gosh,
