#57: Shondell Varcianna, CEO of Varci Media, shares her journey of turning a blogging passion into a successful content marketing agency for financial institutions. We cover the number one ingredient for successful content, how to maximize every blog post you write, and what it takes to create customers for life. If you've ever found yourself needing to turn lackluster topics into personal, captivating content, then this episode is for you. Show notes and episode transcript at contentheroes...
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#57: Shondell Varcianna, CEO of Varci Media, shares her journey of turning a blogging passion into a successful content marketing agency for financial institutions. We cover the number one ingredient for successful content, how to maximize every blog post you write, and what it takes to create customers for life. If you've ever found yourself needing to turn lackluster topics into personal, captivating content, then this episode is for you. Show notes and episode transcript at contentheroes...
How to Position Yourself to Charge What You're Worth, with Paul Klein
Content Heroes
41 minutes
5 years ago
How to Position Yourself to Charge What You're Worth, with Paul Klein
#51: Paul Klein is a pricing and positioning expert who helps executives leverage their expertise to start and scale a 7-figure consulting business. In this episode we cover the biggest pricing mistake you're probably making right now, how to figure out the true value of the products and services you're offering, and what the three best strategies are for getting people to pay you what you're worth. Paul also shares the three pillars of business that will get you out of feast or famine and ...
Content Heroes
#57: Shondell Varcianna, CEO of Varci Media, shares her journey of turning a blogging passion into a successful content marketing agency for financial institutions. We cover the number one ingredient for successful content, how to maximize every blog post you write, and what it takes to create customers for life. If you've ever found yourself needing to turn lackluster topics into personal, captivating content, then this episode is for you. Show notes and episode transcript at contentheroes...
