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Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands | Technology
Mike Gelb
397 episodes
1 day ago

Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.


Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.


Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.


This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.


For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

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Investing
Business
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All content for Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands | Technology is the property of Mike Gelb and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.


Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.


Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.


This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.


For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

Show more...
Investing
Business
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From Surviving a Plane Crash to Building Baby Formula and Energy Drink Brands: Richard Lavar
Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands | Technology
1 hour 2 minutes 43 seconds
5 months ago
From Surviving a Plane Crash to Building Baby Formula and Energy Drink Brands: Richard Lavar

This episode is brought to you by Highbeam.

Highbeam is the all-in-one banking and cash management platform built for consumer brands – https://www.highbeam.co/capital?partn...


Richard Laver isn't your typical founder.

At age 12, he survived a plane crash that killed 137 people—including his father. Years later, he built Kate Farms to save his daughter's life, scaling it to hospitals nationwide and raising $75M. Then he walked away from it all.

Now, he’s back with Lucky Energy—a clean, purpose-driven energy drink brand that just raised $14M.


In this powerful episode, Richard shares:

  • The personal tragedy that shaped his mission

  • How he scaled a life-saving formula into a national brand

  • Why he believes the energy drink industry is broken

  • The strategy behind launching Lucky Energy in a saturated market

  • How to build trust, win retail, and raise capital in 2024

If you're in CPG, startup land, or just love founder stories with real heart and hustle—this is the one.

To

pics:

  • Surviving tragedy and finding purpose

  • Building Kate Farms from kitchen to $75M Series C

  • What makes energy drinks so hard to win in

  • Why most brands fail at retail (and how to fix it)

  • Richard’s $14M raise and plans for Lucky Energy


🎧 Subscribe & Listen:

 🌐 Website & Newsletter → https://www.theconsumervc.com/

 🎧 Youtube→ https://www.youtube.com/@consumervc 

 🍎 Apple Podcasts → https://podcasts.apple.com/gb/podcast...

📱 Follow Mike Gelb

 Instagram → @mikegelb

 TikTok → @consumervc

 Twitter → @mikegelb

#richardlaver #energydrinkstartup #founderstory #consumerbrands #katFarms #luckyenergy #cleanenergy #startuplife #venturecapital #founderjourney #consumervc


Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands | Technology

Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.


Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.


Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.


This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.


For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.