In this episode of Consumer Catalyst, Dr. Nicole Arnett Sanders dives into effective, budget-friendly marketing strategies for small businesses. Covering topics like intentional social media use, leveraging micro-influencers, conversational email marketing, community collaboration, and creating evergreen content, Nicole provides actionable tips for maximizing impact without breaking the bank. Listeners will walk away with practical steps and fresh ideas to enhance their marketing efforts an...
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In this episode of Consumer Catalyst, Dr. Nicole Arnett Sanders dives into effective, budget-friendly marketing strategies for small businesses. Covering topics like intentional social media use, leveraging micro-influencers, conversational email marketing, community collaboration, and creating evergreen content, Nicole provides actionable tips for maximizing impact without breaking the bank. Listeners will walk away with practical steps and fresh ideas to enhance their marketing efforts an...
This week on Consumer Catalyst, I’m Dr. Nicole Arnett Sanders, a retail strategist and consumer behaviorist, taking you on a deep dive into the psychology of shopping. Why do we splurge on some items but pass on others? How do brands like Amazon and Lululemon influence our decisions? It’s no accident—it’s consumer behavior in action. In this debut episode, we’ll explore how emotions, habits, and subconscious triggers drive up to 95% of purchase decisions. You’ll also learn actionable tips to ...
Consumer Catalyst
In this episode of Consumer Catalyst, Dr. Nicole Arnett Sanders dives into effective, budget-friendly marketing strategies for small businesses. Covering topics like intentional social media use, leveraging micro-influencers, conversational email marketing, community collaboration, and creating evergreen content, Nicole provides actionable tips for maximizing impact without breaking the bank. Listeners will walk away with practical steps and fresh ideas to enhance their marketing efforts an...