Many consultants hate the word sales.It conjures up images of manipulation, pressure tactics, or pushing something clients don’t really need. So they avoid it.They partner with others.They outsource sales too quickly.They don’t want to “bother” people.They stay out of the chat.The problem? When you avoid sales, you avoid learning how to do it well.You miss the skills that actually help you land the work you’re meant to do. Skills such as:– How to uncover real client needs– How to ask questions that lead to clarity and agreement– How to show your value without overselling– How to land dream clients who respect your expertiseWithout this, your sales process is inconsistent at best – and avoided at worst.And too often, that leads talented consultants back into a 9-to-5 or contractor gig they don’t want.In this Consulting Growth Hour session, I’ll walk you through a clear, ethical framework for selling consulting services – one that brings value to your buyers and helps you grow your business without compromising your integrity.If you’ve ever struggled with sales or just “wing it” during sales meetings, this one’s for you.
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