Connective is a new business networking group based on the Sunshine Coast, Qld Australia. It was started by Byron Miller who saw an opportunity to create a group that is affordable and more flexible than others. At its heart, Connective operates on the powerful philosophy that "the more you give, the more you grow". To truly thrive within Connective and avoid being seen as a taker, members must proactively look for ways to help their fellow members grow their businesses, without always expecting something in return.
Becoming a valuable, respected, and trusted member is key. This is achieved by implementing several core behaviours. A primary action is prioritizing giving referrals early and often. Even if you are new, you can start by providing small leads, warm introductions, referrals to people outside the chapter, or opportunities for quotes. A great way to keep this top of mind is to ask yourself each week, “Who did I talk to that might need someone in my chapter?”.
Crucially, you must get to know your chapter members deeply. This involves scheduling regular 1-2-1s, which are considered your referral training sessions. During these meetings, learn their ideal client, trigger phrases, and referral process. Specific questions to ask include “What’s the best way to refer someone to you?” and “What do your best clients say when they’re ready for your help?”.
Showing up fully at group meetings is essential. This means being present, early, and engaged. Listen carefully to other members’ weekly presentations. Show support by commenting, clapping, or showing appreciation. When others consistently see you showing up with good energy, they will naturally want to help you too.
Giving credit where it’s due is vital for building trust. When you refer someone, follow up and track the result. If your referral turns into a sale, celebrate wins by sharing it in the meeting. Equally important is to say thank you in return for referrals you receive. This demonstrates that you are an active participant in the “give and grow” culture.
Engaging between meetings helps amplify the visibility of your fellow members and positions you as a connector, rather than just a participant. This can involve introducing fellow members on social media, tagging them in relevant posts or opportunities, inviting them to events, or sharing their services with your wider network.
It is critical to avoid being transactional. Do not measure every interaction by "what do I get out of it?". Instead, focus on "What’s valuable to the group?". Connective rewards relationships, not just transactions, and the more trusted you are, the more referrals you will receive organically.
Finally, taking responsibility for your growth shows your commitment to mutual success, not just your own. This involves completing CEUs and ongoing training, asking your mentor or leadership team how you can contribute, and being coachable and open to feedback.
The fundamental difference lies in your mindset. A Taker Mindset asks “What can I get today?” and thinks “I need referrals now”. They might feel they don’t have time for 1-2-1s and believe others should refer them. Conversely, a Giver Mindset asks “How can I help someone today?” and understands “I’ll give first to build trust”. Givers know “1-2-1s help me understand others” and believe “I’ll earn referrals by giving”.
By leading with curiosity, generosity, and consistency, you will be viewed as a giver, which is the fastest path to long-term success in Connective. Anyone interested in becoming part of Connective should reach out to Byron Miller to find out more.
