
This podcast deep dive explores Connective, a new business networking group. While we are based in the USA, this conversation focuses on Connective, which is located on the Sunshine Coast, Queensland, Australia. Connective was started by Byron Miller, who has considerable networking experience, having previously started and sold about 5 businesses, including one he turned into a national franchise. Byron hadn't initially planned to start Connective but kind of fell into it.
Owning a business is tough; it often feels like it's you against the world. Being part of a business community can change that. Connective provides a supportive community of motivated professionals, offering support and energy. It aims to help members secure more business by generating quality referrals based on trusted relationships. Being part of Connective helps you build a local network, acting as a supportive "sales team" to promote each other's businesses.
Joining Connective can help with business streamlining and ultimately with creating a life you want. The group is based on the principle of giving back, which can lead to reciprocal opportunities. Members also have opportunities to improve business skills through ongoing education in areas like networking, public speaking, referral marketing, and leadership. Regular presentations allow members to increase their visibility and credibility.
Connective uses a structured and proven system, incorporating Deep Dive meetings, regular presentations, and tracking mechanisms. To ensure focus and prevent conflict, only one person is allowed per business category. The group also fosters a culture of accountability and results.
Compared to other networking groups, Connective offers more flexibility. While regular attendance is expected, you have the option to rotate attendance with other staff in your business. Connective's KPIs are more flexible, and their meetings are shorter than those of some other groups. Many people find attending other groups weekly too difficult or time-consuming. Connective also aims to avoid the high costs and potential politics sometimes found in other networking organisations.
Join us as we start this deep dive conversation with some random thoughts and explore the benefits and unique aspects of Connective.
Anyone interested in becoming part of Connective or learning more about starting new Connective communitiesshould reach out to Byron Miller to find out more.