The brilliant and hilarious Caroline Gaimari, who directs video content for brands like Dior and Louis Vuitton, joins us for our latest episode of Connecting Rooms. The lover of all things video has recently fallen down the rabbit hole of TikTok and emerged to tell us everything she knows, from how it’s different from other social media to why brands, especially travel brands, should use it to their advantage. Meanwhile, Laura tries to understand some TikTok lingo and it doesn’t go so smoothly. If you’re wondering if your brand should get on TikTok, this one’s for you.
Follow Caroline Gaimari on TikTok and Instagram.
Follow Sircle Collection on Instagram.
Hosted by Laura Nolte
Recorded & edited by Max Baggerman
Produced by Charlotte Radu
Written & produced by Elena Feldman