Communications Breakdown: What Works (and Doesn't) in Health and Science Communication
CIRTC
8 episodes
1 week ago
Send us a text "The great enemy of communication...is the illusion of it." In this episode, we pull apart why your message might not be landing with your intended audience—or reaching them at all. From System 1 vs System 2 to creative risk, trade‑offs, and trusted messengers, we cover: • getting your audience's attention in a crowded media climate • from the Health Podcast Summit: three reasons messages fail • health literacy beyond reading level: access, design, incl...
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Send us a text "The great enemy of communication...is the illusion of it." In this episode, we pull apart why your message might not be landing with your intended audience—or reaching them at all. From System 1 vs System 2 to creative risk, trade‑offs, and trusted messengers, we cover: • getting your audience's attention in a crowded media climate • from the Health Podcast Summit: three reasons messages fail • health literacy beyond reading level: access, design, incl...
Communications Breakdown: What Works (and Doesn't) in Health and Science Communication
32 minutes
2 months ago
When Public Health Meets the Instagram Era
Send us a text Remember when social media was just typing out a quick message and hitting “post”? Those days are long gone, replaced by the constant pressure to create eye-catching visuals that also have impact. This isn't just about aesthetics—it's about whether important health messages are being seen at all in today's crowded digital landscape. In this candid conversation, we pull back the curtain on a struggle facing countless health communicators: the growing demands of visual comm...
Communications Breakdown: What Works (and Doesn't) in Health and Science Communication
Send us a text "The great enemy of communication...is the illusion of it." In this episode, we pull apart why your message might not be landing with your intended audience—or reaching them at all. From System 1 vs System 2 to creative risk, trade‑offs, and trusted messengers, we cover: • getting your audience's attention in a crowded media climate • from the Health Podcast Summit: three reasons messages fail • health literacy beyond reading level: access, design, incl...
