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Commercial Real Estate Secrets
Aviva Sonenreich
143 episodes
19 hours ago

Welcome to Commercial Real Estate Secrets, hosted by Aviva Sonenreich, a seasoned commercial real estate owner, broker, and content creator. On this podcast, you'll hear real stories from real people who have created real success in commercial real estate. Join us each week to gain invaluable insights and practical steps you can take to achieve your dreams of becoming a successful commercial real estate investor, agent, or broker.

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Investing
Business
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All content for Commercial Real Estate Secrets is the property of Aviva Sonenreich and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Welcome to Commercial Real Estate Secrets, hosted by Aviva Sonenreich, a seasoned commercial real estate owner, broker, and content creator. On this podcast, you'll hear real stories from real people who have created real success in commercial real estate. Join us each week to gain invaluable insights and practical steps you can take to achieve your dreams of becoming a successful commercial real estate investor, agent, or broker.

Show more...
Investing
Business
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Is Office Space Dead? What William H. Macy Noticed at Gary Vee’s Headquarters
Commercial Real Estate Secrets
7 minutes 54 seconds
3 months ago
Is Office Space Dead? What William H. Macy Noticed at Gary Vee’s Headquarters

This week on Commercial Real Estate Secrets, I’m telling you a wild story that challenged everything I thought I knew about office space in 2025.

We’ve all heard the narrative—“office is dead.” I work from home. I love working from home. And I’ve toured countless empty, lifeless offices. But then something happened that completely changed my perspective.

I had the chance to produce a podcast featuring Gary Vaynerchuk and William H. Macy—yes, that William H. Macy. We recorded it inside Gary’s 60,000 SF VaynerX headquarters at Hudson Yards in NYC… and let me tell you, I’ve never felt energy like that in an office. Not just full—it was buzzing.

This episode is a reflection on that experience—and a reminder that office isn’t dead. Bad culture is.

🔑 What I Talk About:

  • Why I thought office was dying—until I stepped into VaynerX
  • What it was like walking into Hudson Yards with William H. Macy
  • The subtle (but powerful) thing Gary Vee is doing right
  • What thriving offices have that empty ones don’t
  • Why it all starts at the top

🏢 Why It Matters:
I’ve toured a lot of offices in Denver lately—and most of them feel empty and uninspired. But when you see one that’s alive, it changes everything. This episode is for the business owners, landlords, and leaders who want to build workplaces people actually want to show up to.

💬 Let’s Talk:
Have you been to an office lately that actually felt alive? I’d love to hear your take. Shoot me a message or tag me with your thoughts using #CommercialRealEstateSecrets.

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Commercial Real Estate Secrets

Welcome to Commercial Real Estate Secrets, hosted by Aviva Sonenreich, a seasoned commercial real estate owner, broker, and content creator. On this podcast, you'll hear real stories from real people who have created real success in commercial real estate. Join us each week to gain invaluable insights and practical steps you can take to achieve your dreams of becoming a successful commercial real estate investor, agent, or broker.