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Colours of Social Media
Enoch "RobotBoy" Appiah Jr.
117 episodes
19 hours ago
Hosted by Enoch "RobotBoy" Appiah Jr., this vibrant podcast explores the dynamic world of digital marketing. Discover trends, strategies, and tools to help individuals and businesses connect, engage, and thrive. Each episode features expert interviews, practical tips, and insights to help you stand out and make an impact. Whether you're a marketer, entrepreneur, or creative, Colours of Social Media Podcast brings you the knowledge you need in your journey in #DigitalMarketing.
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All content for Colours of Social Media is the property of Enoch "RobotBoy" Appiah Jr. and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hosted by Enoch "RobotBoy" Appiah Jr., this vibrant podcast explores the dynamic world of digital marketing. Discover trends, strategies, and tools to help individuals and businesses connect, engage, and thrive. Each episode features expert interviews, practical tips, and insights to help you stand out and make an impact. Whether you're a marketer, entrepreneur, or creative, Colours of Social Media Podcast brings you the knowledge you need in your journey in #DigitalMarketing.
Show more...
Marketing
Business
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Flashback #30: Stop Writing 'Water Resistant'! Write Product Descriptions That Convert Buyers
Colours of Social Media
2 minutes 1 second
2 months ago
Flashback #30: Stop Writing 'Water Resistant'! Write Product Descriptions That Convert Buyers

Struggling to convert website visitors into buyers with your e-commerce product descriptions? This flashback by Naomi Yeke reveals three essential "low-hanging tweaks" you can implement today!

Learn why you should always use simple language that people can easily understand, like saying "you can swim with this" instead of "water resistant".

Discover how to make your copy dynamic by breaking up sentences, using one-liners, and bolding key information to avoid dense paragraphs.

Crucially, master benefits-first copy, focusing on what your product does for the customer, as this is what they are "really interested in" to drive those conversions.________Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Colours of Social Media
Hosted by Enoch "RobotBoy" Appiah Jr., this vibrant podcast explores the dynamic world of digital marketing. Discover trends, strategies, and tools to help individuals and businesses connect, engage, and thrive. Each episode features expert interviews, practical tips, and insights to help you stand out and make an impact. Whether you're a marketer, entrepreneur, or creative, Colours of Social Media Podcast brings you the knowledge you need in your journey in #DigitalMarketing.