Do you ever wonder what keeps the founder of Casper (https://casper.com/) awake at night? How they came to dominate podcast advertising? And how much your startup's name matters? (spoiler alert: not much)
In this episode of Collective Wisdom, Micah Rosenbloom (https://twitter.com/micahjay1) distills a dozen actionable tips from Casper's Philip Krim (https://twitter.com/pkrim), the mattress king of Brooklyn.
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Do you ever wonder what keeps the founder of Casper (https://casper.com/) awake at night? How they came to dominate podcast advertising? And how much your startup's name matters? (spoiler alert: not much)
In this episode of Collective Wisdom, Micah Rosenbloom (https://twitter.com/micahjay1) distills a dozen actionable tips from Casper's Philip Krim (https://twitter.com/pkrim), the mattress king of Brooklyn.
#8 Clip: Four Pieces of M&A Advice for Startup Founders
Collective Wisdom For Tech Startups
2 minutes 49 seconds
9 years ago
#8 Clip: Four Pieces of M&A Advice for Startup Founders
+ Think big: Large companies don't want to buy small companies, unless you have some critical tech, or key people. If you want to get acquired, you need to build something impressive.
+ Build relationships: Founders need to figure out who their natural acquirers are and build relationships with them well before it's time to sell.
+ Get a second bidder: Your deal will only be as good as the competition you create, so find several potential buyers.
+ Deal structure matters: Getting cash up front is the best case scenario, but founders can improve the quality of the deal by being flexible with terms.
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Collective Wisdom For Tech Startups
Do you ever wonder what keeps the founder of Casper (https://casper.com/) awake at night? How they came to dominate podcast advertising? And how much your startup's name matters? (spoiler alert: not much)
In this episode of Collective Wisdom, Micah Rosenbloom (https://twitter.com/micahjay1) distills a dozen actionable tips from Casper's Philip Krim (https://twitter.com/pkrim), the mattress king of Brooklyn.