CW 01 - What's the real problem with Marketing and Sales? | Steve Armenti, Global Demand Gen at Google

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Collective Wisdom | Learn From the Best B2B Demand Gen Marketers

Demand Collective

8 episodes

2 months ago

Collective Wisdom is where the best demand gen marketers go to learn what's working right now. The Demand Collective team brings on the very best demand marketers we know to talk about everything demand in a no-fluff, 100% real environment. You'll leave each episode with actionable and tactical tips you can use to drive better results and get promoted faster. Have questions like: How do I crush my first 90 days in a demand job? How do I get promoted faster? How do I do more with less? How do I run better paid ads? How do I report to my ELT? ... and more? We have answers.

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CW 01 - What's the real problem with Marketing and Sales? | Steve Armenti, Global Demand Gen at Google

Collective Wisdom | Learn From the Best B2B Demand Gen Marketers

26 minutes

1 year ago

CW 01 - What's the real problem with Marketing and Sales? | Steve Armenti, Global Demand Gen at Google

Join us for the premier episode of Collective Wisdom, a Demand Generation podcast brought to you by Demand Collective. Apply to join at demandcollective.io.

Steve Armenti is the Global Demand Gen manager at Google. He has over 15 years of marketing experience in a variety of disciplines including content marketing, business development, and most recently Demand Generation. Join us as we talk through his philosophies on marketing, his experience beginning as a marketing intern and SDR before eventually becoming a revenue marketer.