Customer Curiosity, Emerging Tech and the Rise of the MarTech Professional with Dr. Jason Pallant

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Collaborative Customer Growth

DataCo Technologies

36 episodes

6 days ago

Welcome to Data Conversations, a forward-thinking podcast that explores the intersection of technology, business, and society. Hosted by experienced technologist, Danny Tyrrell, and seasoned commercial leader, Michael Bridgeman, this dynamic duo is passionate about learning from other's stories, experiences, and expertise to drive business growth, foster collaboration, and improve corporate culture. Together, they engage in thought-provoking discussions about how businesses can leverage data in safe, responsible ways to spur innovation and create value for society.

Entrepreneurship

Business

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Entrepreneurship

Business

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Customer Curiosity, Emerging Tech and the Rise of the MarTech Professional with Dr. Jason Pallant

Collaborative Customer Growth

48 minutes 31 seconds

4 months ago

Customer Curiosity, Emerging Tech and the Rise of the MarTech Professional with Dr. Jason Pallant

In this episode of Data Conversations, we’re joined by Dr. Jason Pallant. Affectionately known as 'The MarTech Doctor', Jason operates at the intersection of academia and practical marketing. A Senior Lecturer in Marketing Technology at RMIT University and one of the region’s leading voices on customer-centric innovation, he’s spent over 25 years helping businesses and students alike understand how technology is transforming the way we engage with customers. He’s also the architect behind Asia-Pacific’s first undergraduate major in marketing technology, shaping the next generation of marketers to think data-first and future-ready. Together, we explore the evolving role of MarTech in business strategy, how education is adapting to keep pace with rapid innovation, and why curiosity and experimentation are key traits for today’s marketers.