Robert is joined by Guy Gordon on this episode of Coffee with Curtis. Guy is a brand strategist and storyteller, and who can resist a story told in an Irish accent. Guy shares his methodology when approaching how companies develop their brand and gives outstanding examples from his two decades in the sector working with some of the biggest names like Saatchi and Amazon. We hear about his favorite campaigns, the campaign he'd most love to work on, and the humanizing of a brand using personal branding opportunities through social media. A jam-packed episode.