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Code to Market
Gonto and Hank
39 episodes
4 days ago
Every week, Gonto & Hank boil down the most important product, growth, and marketing learnings from what’s happening in dev tools
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Marketing
Business
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All content for Code to Market is the property of Gonto and Hank and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Every week, Gonto & Hank boil down the most important product, growth, and marketing learnings from what’s happening in dev tools
Show more...
Marketing
Business
https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_episode/42007694/42007694-1749694385911-4219dd2fe7938.jpg
Three Levels of Ad Landing Pages
Code to Market
17 minutes 26 seconds
4 months ago
Three Levels of Ad Landing Pages

You spent real money. The ad worked. They clicked. Now what?

In this episode, we break down how Vercel, Claude, and Statsig handled their Acquired podcast sponsorships and what happened after the click. From custom landing pages to mismatched CTAs, we dissect what worked and what didn’t.

Then we shift to launch videos. Cursor mailed it in. Sentry nailed the joke. And we explain why knowing the vibe of your product matters more than just production value.

Share with someone running ads or making a launch video.

Code to Market
Every week, Gonto & Hank boil down the most important product, growth, and marketing learnings from what’s happening in dev tools