36: Drowning in DevRel Demand

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Code to Market

Gonto and Hank

39 episodes

5 days ago

Every week, Gonto & Hank boil down the most important product, growth, and marketing learnings from what’s happening in dev tools

Marketing

Business

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All content for Code to Market is the property of Gonto and Hank and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Every week, Gonto & Hank boil down the most important product, growth, and marketing learnings from what’s happening in dev tools

Marketing

Business

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36: Drowning in DevRel Demand

Code to Market

18 minutes 18 seconds

2 weeks ago

36: Drowning in DevRel Demand

Framework turned one broke developer’s tweet into millions of impressions in a masterclass in generous marketing. From there, Hank and Gonto dive into why DevRel never really died, how influencer fatigue is pushing everything back in-house, and why AI companies are stuck launching everything twice.