Want to excel in a new CMO role? Looking to sharpen up your skills? Find out what leading CMOs are prioritizing, how they're overcoming challenges, and what resources they've relied on.
All content for CMO Diaries is the property of CMO Alliance and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Want to excel in a new CMO role? Looking to sharpen up your skills? Find out what leading CMOs are prioritizing, how they're overcoming challenges, and what resources they've relied on.
Are you OK with OKRs? | Andrea Linehan | CMO Diaries
CMO Diaries
34 minutes 15 seconds
3 years ago
Are you OK with OKRs? | Andrea Linehan | CMO Diaries
OKRs can be a powerful tool for aligning an organization, but you need to understand what the framework's really about. Andrea shared with us how she's been getting to grips with the model.
Key talking points
What is the OKR framework, and why can it be so effective?
How to measure OKRs at different levels.
How to select the right OKRs for your organization.
CMO Diaries
Want to excel in a new CMO role? Looking to sharpen up your skills? Find out what leading CMOs are prioritizing, how they're overcoming challenges, and what resources they've relied on.
