Discover why giants like Google and Amazon swear by the system of OKRs (Objectives and Key Results). Vidya Santhanam, co-founder and CEO at Fitbots, joins Srinivas B. Vijayaraghavan, CMO at Loop, to shed light on the principles of OKRs and their rising popularity in the post-COVID era. Whether you're a startup or an established firm, understand the nuances of adopting OKRs and avoid common pitfalls.