Get your FREE discounting calculator: https://www.wearedefiant.io/ecommerce-discount-calculator

If your sales are up but profit keeps vanishing, this episode is for you.

We're going to walk you through the hidden leaks that quietly drain margin: stock decisions, 3PL multi-pick fees, discounting, ops costs, returns, and misleading ROAS.

You’ll learn how to spot them fast, what to renegotiate or cut, and a simple audit framework to plug the holes and keep more of what you make.

What you’ll learn:

• The “more revenue” trap and how to pivot to better revenue.

• Stock & fulfilment leaks and how to fix them.

• Discounting maths: why a 20% sale can kill 33% of profit.

• Returns playbook: reduce refunds, push exchanges, protect cash.

• Why your ROAS of 4 might really be 1.7.

• A quarterly audit framework to find and fix profit leaks.

Grab the free calculators and templates inside my Skool community, eCommerce Growth Made Easy: https://www.skool.com/e-commerce-growth/about

Want it done for you?

Message me on: hello@wearedefiant.io