Click Tease: Weekly Digest of Branding, Marketing & Content that Converts
Michelle Pualani & Joanna Newton
123 episodes
2 days ago
Send us a text ✅ Subscribe to our companion Substack: Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/ From Sephora’s “striking” elves to Calvin Klein’s viral thirst traps — Joanna and Michelle unpack how brands are losing (and winning) consumer trust this holiday season. Plus, how you can turn this chaos into marketing gold. What You’ll Learn: What the Sephora x Mariah Carey ad got wrong — and how to avoi...
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Send us a text ✅ Subscribe to our companion Substack: Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/ From Sephora’s “striking” elves to Calvin Klein’s viral thirst traps — Joanna and Michelle unpack how brands are losing (and winning) consumer trust this holiday season. Plus, how you can turn this chaos into marketing gold. What You’ll Learn: What the Sephora x Mariah Carey ad got wrong — and how to avoi...
STORYTELLING SHIFT: Email Marketing Decline, Taylor Swift Launch Lessons (Ep. 015)
Click Tease: Weekly Digest of Branding, Marketing & Content that Converts
1 hour 4 minutes
1 month ago
STORYTELLING SHIFT: Email Marketing Decline, Taylor Swift Launch Lessons (Ep. 015)
Send us a text ✅ Subscribe to our companion Substack: Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/ Is email marketing finally losing its edge? Joanna and Michelle unpack why social-first creators are outperforming inbox campaigns—and what Taylor Swift’s newest album rollout teaches us about storytelling, polarization, and pre-launch mismatches. What You’ll Learn: Why “storytelling content” now ou...
Click Tease: Weekly Digest of Branding, Marketing & Content that Converts
Send us a text ✅ Subscribe to our companion Substack: Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/ From Sephora’s “striking” elves to Calvin Klein’s viral thirst traps — Joanna and Michelle unpack how brands are losing (and winning) consumer trust this holiday season. Plus, how you can turn this chaos into marketing gold. What You’ll Learn: What the Sephora x Mariah Carey ad got wrong — and how to avoi...
