Click Tease: Weekly Digest of Branding, Marketing & Content that Converts
Michelle Pualani & Joanna Newton
123 episodes
4 days ago
Send us a text ✅ Subscribe to our companion Substack: Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/ From Sephora’s “striking” elves to Calvin Klein’s viral thirst traps — Joanna and Michelle unpack how brands are losing (and winning) consumer trust this holiday season. Plus, how you can turn this chaos into marketing gold. What You’ll Learn: What the Sephora x Mariah Carey ad got wrong — and how to avoi...
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Send us a text ✅ Subscribe to our companion Substack: Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/ From Sephora’s “striking” elves to Calvin Klein’s viral thirst traps — Joanna and Michelle unpack how brands are losing (and winning) consumer trust this holiday season. Plus, how you can turn this chaos into marketing gold. What You’ll Learn: What the Sephora x Mariah Carey ad got wrong — and how to avoi...
When was the last time you saw a mushroom mascot make a better ad than your favorite brand? In this episode, we break down what marketing really is in 2025 — and why “being yourself” isn’t enough unless you’re strategic about how you show up. If your content feels bland, the algorithm agrees. You’ll learn why storytelling is dominating the feed, how to create a character-driven brand that gets remembered, and the reason new Instagram features (like Edits) might be your biggest growth hack. Ti...
Click Tease: Weekly Digest of Branding, Marketing & Content that Converts
Send us a text ✅ Subscribe to our companion Substack: Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/ From Sephora’s “striking” elves to Calvin Klein’s viral thirst traps — Joanna and Michelle unpack how brands are losing (and winning) consumer trust this holiday season. Plus, how you can turn this chaos into marketing gold. What You’ll Learn: What the Sephora x Mariah Carey ad got wrong — and how to avoi...
