From Teaching in China to Writing Financial Copy with Alex Perry

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Classroom to Copy by Tania Yeo

Tania Yeo

22 episodes

8 months ago

Hi! If you're a teacher who's dreaming of a career outside the classroom... but you think your options are limited to EdTech or Project Management, think again.

I'm Tania Yeo, your host. I'm a former teacher and current copywriter myself... and I'm on a mission to record the journeys of as many teachers-turned-copywriters as possible.

Why?

There's a thriving community of former teachers who've stumbled into the lucrative world of copywriting -- a.k.a. the art and science of writing ads, emails, and sales pages to sell products and services.

I never thought this life/career was possible, and I hope these stories help you to dream bigger.

Get more details here at tania-yeo.com.

Hosted on Acast. See acast.com/privacy for more information.

All content for Classroom to Copy by Tania Yeo is the property of Tania Yeo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hi! If you're a teacher who's dreaming of a career outside the classroom... but you think your options are limited to EdTech or Project Management, think again.

I'm Tania Yeo, your host. I'm a former teacher and current copywriter myself... and I'm on a mission to record the journeys of as many teachers-turned-copywriters as possible.

Why?

I never thought this life/career was possible, and I hope these stories help you to dream bigger.

Get more details here at tania-yeo.com.

Hosted on Acast. See acast.com/privacy for more information.

Careers

Business,

Marketing

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From Teaching in China to Writing Financial Copy with Alex Perry

Classroom to Copy by Tania Yeo

41 minutes 6 seconds

2 years ago

From Teaching in China to Writing Financial Copy with Alex Perry

Introducing Alex Perry, my fellow financial copywriter.0:02
Alex’s unique teaching background and teaching background.
Her journey of becoming an English major.
Her journey into direct response.
Teaching in Wuhan, China.3:25
Learning mandarin for the job in hong Kong.
Leaving America for China.
Deciding to leave China during Covid-19.
Why did you decide to pursue copywriting? 9:05
Going back into journalism after a lacklustre experience.
The freedom that copywriting gave her in her 30s.
What she loves about the craft.
The perfect marriage of creative writing and copywriting. 14:17
The best kept secret for English majors.
How financial copywriting differs from other forms of writing.
Teaching experiences that transfer over to copywriting.
Why copywriting is more lucrative than writing? 19:24
Why copywriting is a great way to hone skills.
The key to being a good writer.
How copywriting can help pay the bills.
Why copywriting can be a grind.
Why royalties are dependent on the list.
The financial freedom of copywriting.25:35
The financial freedom that comes with copywriting.
The first taste of financial stability.
The learning curve.
How the financial publishing industry is changing.29:58
The financial copy market aligns closely with the stock market.
Measuring success by getting words on paper every day.
The one thing that keeps her going.
How to break into the copywriting industry.35:33
How to get started with copywriting.
The 3 things that build the best copywriters.
Using LinkedIn

About Alex Perry: Alex is a copywriter with 6+ years of experience in direct response. She’s generated over $5 million in sales in the Fin Pub industry and have helped raise over $10 million for companies going through Regulation A+ offerings. She’s also written multiple top-performing lead gen and YouTube campaigns. She’s a marathoner, avid book reader, and writer of fantasy and science fiction short stories. She also has a dog. Alex says, “If you know me, you already know this because I have likely made you look at photos of that dog.” You can connect with her on LinkedIn here.

Hosted on Acast. See acast.com/privacy for more information.