Hi! If you're a teacher who's dreaming of a career outside the classroom... but you think your options are limited to EdTech or Project Management, think again.
I'm Tania Yeo, your host. I'm a former teacher and current copywriter myself... and I'm on a mission to record the journeys of as many teachers-turned-copywriters as possible.
Why?
There's a thriving community of former teachers who've stumbled into the lucrative world of copywriting -- a.k.a. the art and science of writing ads, emails, and sales pages to sell products and services.
I never thought this life/career was possible, and I hope these stories help you to dream bigger.
Get more details here at tania-yeo.com.
Hosted on Acast. See acast.com/privacy for more information.
Hi! If you're a teacher who's dreaming of a career outside the classroom... but you think your options are limited to EdTech or Project Management, think again.
I'm Tania Yeo, your host. I'm a former teacher and current copywriter myself... and I'm on a mission to record the journeys of as many teachers-turned-copywriters as possible.
Why?
There's a thriving community of former teachers who've stumbled into the lucrative world of copywriting -- a.k.a. the art and science of writing ads, emails, and sales pages to sell products and services.
I never thought this life/career was possible, and I hope these stories help you to dream bigger.
Get more details here at tania-yeo.com.
Hosted on Acast. See acast.com/privacy for more information.
When my friends Ben Henken and Charlotte Ellis posted about their latest copywriting wins in the Copy Chief forum, I knew I had to get them back on Classroom to Copy to celebrate and share HOW they did it. It took a long time to schedule this across 3 different timezones -- so this episode is an accomplishment in itself. Here's what we discussed when we finally recorded the episode in Nashville, with Charlotte calling in from New Zealand:
01:26: Learn about Charlotte's past life as a preschool teacher in New Zealand, her freelancing journey, and the amazing copywriting role she just landed in Auckland...
02:07: Discover how Ben went from 12 years as a high school math teacher and assistant principal to becoming a freelance copywriter and email marketer -- PLUS the life of freedom he's pursuing with his family...
05:32: Follow Charlotte's journey from freelancing to landing her agency job (which she applied to on a whim!), including how she aced the application process, crushed group interviews, and overcame imposter syndrome along the way...
16:48: Discover how Ben landed his biggest retainer client yet and impressed them with THIS fantastic strategy for turning an Upwork assignment into a long-term project...
25:37: Do you get lonely as a freelancer? Or do you prefer having control over your schedule and who you work with? Hear our varied perspectives on the pros and cons of freelancing vs. full-time copywriting work...
29:23: Learn about Ben's month-long adventure traveling across Northeast U.S. in an RV with his wife, two kids, AND two dogs -- while ALSO freelancing and scheduling meetings around spotty WiFi!
37:25: Get Charlotte and Ben's BIGGEST tips for getting steady work as a copywriter -- whether you're freelancing or looking for full-time work -- and the #1 most overlooked way to find the best opportunities (hint: it's all about mindset).
You can connect with Ben and Charlotte here:
Hosted on Acast. See acast.com/privacy for more information.