Harald Friedl has spent his life answering one question: How can we create a world that actually works for everyone? From politics to business, from NGOs to leading global movements—his journey has been anything but ordinary. But through it all, one thing became clear: we’re climbing the wrong mountain.

For decades, we’ve been told that more consumption, more production, and more profit is the only way forward. But what if the entire system is broken? What if we’re heading towards a future where resources run dry, inequality deepens, and businesses collapse under their own weight?

Harald believes the answer lies in the Circular Economy—a system that stops waste before it starts, values collaboration over competition, and redefines prosperity beyond GDP. His mission? To inspire 111 million people to rethink the way we live, work, and consume.

In this episode, we break down:
🔥 Why 90% of deforestation is linked to our economic system
🚨 Why "greenwashing" is a massive threat to real progress
🌍 How we can move from awareness to real action—today
💡 The single biggest mindset shift we need for change

This conversation isn’t just about theory—it’s about real, tangible solutions. Harald doesn’t just talk about the future. He’s building it.

🔊 Listen now & rethink everything you know about the economy.