This is the question we will look at with leaders in their field, people who have focused on building high trust relationships with customers, colleagues and investors, and used this to create far more value together. What does this look like in practice? What difference does it make? And what are the challenges in trying to make trust the central strategy of the organisation?
Stuart Maister and Kevin Vaughan-Smith are co-authors of a book for Economist Books called Choose Trust, to be published in 2024, and these discussions and interviews will form part of the research. They run www.mutual-value.com, a firm which helps its clients become Trusted Partners.
To discover more go to www.mutual-value.com
Hosted on Acast. See acast.com/privacy for more information.
This is the question we will look at with leaders in their field, people who have focused on building high trust relationships with customers, colleagues and investors, and used this to create far more value together. What does this look like in practice? What difference does it make? And what are the challenges in trying to make trust the central strategy of the organisation?
Stuart Maister and Kevin Vaughan-Smith are co-authors of a book for Economist Books called Choose Trust, to be published in 2024, and these discussions and interviews will form part of the research. They run www.mutual-value.com, a firm which helps its clients become Trusted Partners.
To discover more go to www.mutual-value.com
Hosted on Acast. See acast.com/privacy for more information.
Deloitte says this is the Age of Trust.
Why? Because of the widespread distrust that impacts how people view the businesses and institutions they deal with, fuelled by the rapid pace of change and recent global events.
But Deloitte says companies which focus on trust are more successful. They say trusted companies outperform their peers by up to 400%, that customers who trust a brand are 88% more likely to buy again, and that 79% of employees who trust their employer are more motivated to work (and less likely to leave)? Trust, they say, is everything.
So what do you do about this? How do leaders act on this information?
Of course we wanted to find out and so we spoke with Michael Bondar, the global Enterprise Trust leader for Deloitte, who shared with us his insights into this issue, how he helps large organisations – and how his own personal story motivates him to help his clients become highly trusted.
Do share this episode and subscribe to this podcast. And you can find more insights and information about how to build trust at www.mutual-value.com.
Hosted on Acast. See acast.com/privacy for more information.