Jimmy Hintzke served in the Navy as a member of the Naval Special Warfare Development Group (also known as SEAL Team 6) for 27 years. During his service as a SEAL, he participated in many critical missions including the rescue of Jessica Lynch on April 1, 2003. Following his service in the Navy Jimmy launched his business, Valhalla’s Forge. His company creates memorabilia for the families of fallen soldiers, Police Officers, and Firefighters. He also leads leadership seminars in which the lessons are taught as you build together in his shop. His commitment to quality and craftsmanship has earned the company a loyal following of customers who appreciate every piece's beauty and functionality. It is a remarkable company mission. In this episode, you will learn from a brilliant entrepreneur about the purpose of mission-driven culture.