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China Business Breakdown
adgogo.co
10 episodes
6 months ago

Learn from China’s greatest entrepreneurs and the companies they built. We uncover the business models, strategies and tactics they are using to get traction with their target market, so you can find ideas to use in your own business.


Check us out at adgogo.co to learn how we can help you grow your business in China.


Hosted on Acast. See acast.com/privacy for more information.

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Marketing
Technology,
Business,
Entrepreneurship
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All content for China Business Breakdown is the property of adgogo.co and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Learn from China’s greatest entrepreneurs and the companies they built. We uncover the business models, strategies and tactics they are using to get traction with their target market, so you can find ideas to use in your own business.


Check us out at adgogo.co to learn how we can help you grow your business in China.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Technology,
Business,
Entrepreneurship
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Master class on how NOT to run a Weibio ad campaign - Attempt to solve Didi passengers’ top problem
China Business Breakdown
5 minutes 33 seconds
3 years ago
Master class on how NOT to run a Weibio ad campaign - Attempt to solve Didi passengers’ top problem

Vincent Pueraro and Ivan Wang deconstruct a chaotic Weibo ad post. When passengers finish a Didi ride, they are often prompted with the in-app question, “did the car stink?” This Chinese company, FullofHope, is promoting a car deodorizer to solve that problem. But their ad post is a master class in what not to do. This episode is short and has a lot of laughs.


_____


Follow us @ChinaAdLibrary


*Do you want to see a video of this ad teardown (and Vincent & Ivan's happy faces!)? Subscribe to our YouTube Channel.


*Curious about more ad campaigns? Check out the China Ad Library.


Hosted on Acast. See acast.com/privacy for more information.

China Business Breakdown

Learn from China’s greatest entrepreneurs and the companies they built. We uncover the business models, strategies and tactics they are using to get traction with their target market, so you can find ideas to use in your own business.


Check us out at adgogo.co to learn how we can help you grow your business in China.


Hosted on Acast. See acast.com/privacy for more information.