Learn from China’s greatest entrepreneurs and the companies they built. We uncover the business models, strategies and tactics they are using to get traction with their target market, so you can find ideas to use in your own business.
Check us out at adgogo.co to learn how we can help you grow your business in China.
Hosted on Acast. See acast.com/privacy for more information.
Learn from China’s greatest entrepreneurs and the companies they built. We uncover the business models, strategies and tactics they are using to get traction with their target market, so you can find ideas to use in your own business.
Check us out at adgogo.co to learn how we can help you grow your business in China.
Hosted on Acast. See acast.com/privacy for more information.
Vincent Pueraro and Ivan Wang describe how Armani built a slam dunk campaign on WeChat. High level creative, clear cultural understanding and a (likely affordable) up-and-coming TV star, combined to make a campaign that resonated with the target audience. The guys also talk about how to stay on top of the many versions of Chinese Valentine’s day.
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*Curious about more ad campaigns? Check out ChinaAdLibrary.com
Hosted on Acast. See acast.com/privacy for more information.