Annesofie Norn is the Head of Communications and Lead Curator at the Museum for the United Nations, or UN Live for short. With a background in placemaking and art practice, she specializes in designing experiences that resonate across borders and mediums. Her work often explores how art and storytelling can serve as powerful tools for social transformation on a global scale. Before joining UN Live, she worked on art exhibitions and contemporary theatre productions, which often explored hidden stories by posing unexpected questions and making surprising connections. She brings that same curiosity and creative instinct to her work today, helping reimagine how global stories are told and shared. At UN Live, Annesofie is helping shape what she calls a “borderless museum” — one without a physical building — designed to meet people where they already are. UN Live operates through the power of popular culture, creating immersive experiences that extend beyond traditional museum walls. It aims to tap into the cultural spaces people already love — like music, film, sports and gaming — and use those genres to spark awe, empathy and meaningful action. Rather than asking people to enter a curated space, UN Live enters theirs, collaborating with local communities and cultural traditions to develop initiatives that feel relevant and transformative. Whether it’s amplifying unheard voices or suggesting new ways of being in the world, the work of UN Live is about using the material of society to imagine better futures.