Charli D'Amelio BioSnap a weekly updated Biography.
Charli D’Amelio has turned doubters into believers all over again with one of the biggest headlines on Broadway this week. After debuting as Charmion in & Juliet last October, she just extended her contract to stay with the Tony-nominated musical through September 2025 at the Sondheim Theatre, publicly sharing that performing there is a true career highlight and that she’s “having so much fun every night” with her castmates. BroadwayWorld wrote about her final bow last night, capturing her gratitude as co-stars congratulated her for pulling off eight shows a week while juggling her loaded schedule—a feat for someone originally known as a dancer on TikTok. Unlike many influencers who dabble in “side hustles,” Charli’s transformation into a serious performer is now officially part of Broadway lore.
Business headlines aren’t far behind. Dot.LA reported that Charli and her sister Dixie launched the 444 Capital venture fund to back women- and minority-led startups, targeting $25 million for investments with an energy for fintech and healthcare. She also took equity stakes in Lightricks and previously invested in youth-driven brands like banking app Step. Amra & Elma included her in its Top 25 list of influencers with the most successful businesses, highlighting D’Amelio Footwear, her Hollister collab Social Tourist, and her fragrance Born Dreamer. The same outlet called out Charli as an angel investor focused on seed funding for products aligned with Gen Z tastes, crediting her “instinct for what feels native to social platforms”—meaning she not only spots trends, she can make them stick.
In the ongoing swirl of influencer campaigns, Kate Spade tapped Charli and Ice Spice for its latest “To The Ones Who Carry Us” series, celebrating “fierce friends” and popping up all over shopping hubs like Westfield and Fashion Square with mentions through September. Her typical posts—some partnered, some candid—still reach nearly 200 million followers across TikTok and Instagram, making her one of social media’s true heavyweights. According to People magazine, Charli also offered advice to Alix Earle ahead of Dancing with the Stars season 34, reflecting on her own winning run and encouraging the next generation influencers to share their journey, document everything, and seize every moment.
Speculation on salary and investment longevity continues to bubble on TikTok, but Forbes previously pegged her and Dixie as the platform’s top earners last year. One thing is clear: Charli’s blend of authenticity and ambition remains unmatched, her name keeps showing up as both a headline and a hashtag, and her next moves—on stage, in business, and online—are sure to grab more attention with real staying power.
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