In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...
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In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...
E7: Deliver the best acquisition strategy for ecommerce brands.
CharleChats: The Ecommerce Podcast
54 minutes
1 year ago
E7: Deliver the best acquisition strategy for ecommerce brands.
Ross Allsop joins us on the CharleChats sofa to discuss all things DTC, Shopify and expanding internationally. Ross shares his insights to scaring ecommerce brands, and top tips to leverage the best of Meta. Opinions are Ross's own and not the companies he works or references.
CharleChats: The Ecommerce Podcast
In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...
