In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...
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In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...
E3: Retention first strategy for Spacegoods - Olly Johnson
CharleChats: The Ecommerce Podcast
1 hour 22 minutes
2 years ago
E3: Retention first strategy for Spacegoods - Olly Johnson
EX-SPACEGOODS, EX-LUCKY SAINT, EX-MYPROTEIN, Olly Johnson joins us on the CharleChats sofa to discuss all things retention, ecommerce, KPIs, growing a startup and keeping customers coming back online. Olly is now self-employed which means he gets to apply his knowledge, experience, and passion for growing DTC brands, with multiple businesses in a fractional or advisory capacity. If you're a leader or founder that would like to tap into his +13 years of executional experience, insight and kn...
CharleChats: The Ecommerce Podcast
In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...