In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...
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In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...
SPONSORED BY TRIPLEWHALE - VISIT https://bit.ly/4ahbpCZ and use coupon code CHARLE10 BUY GIANFRANCO's BOOK - https://amzn.eu/d/0cGBOgYU Lex, Group Head of Marketing, joins us on CharleChats: The Ecommerce Podcast. Lex shares how he leads marketing for the world-leading sports group including Gilbert Rugby & Gray-Nicolls marketing strategies. We discuss the challenges, the mission and the future of these sports.
CharleChats: The Ecommerce Podcast
In this episode, we sit down with the founders of Sult – the next-gen electrolyte start-up shaking up the wellness space. With Mill G (TikTok & Instagram creator) and Henry at the helm, Sult is proving how a brand can grow by putting community first. We unpack the realities of building a business in public, the pros and cons of documenting your journey from day one, and how openness can spark both loyalty and imitation. From scaling internationally while staying true to their followers, t...
