Keywords: Running a Charity, Start-up, Learning from Failure, Mindset Transformation, Money Mindset, Toxic Perfectionism, Succession Planning, Risk-Taking, Creative Potential. Description: Imagine turning personal loss into a legacy of hope, inspiration, and creativity. The incredible journey of Jennie Cashman Wilson, founder and CEO of the Abram Wilson Foundation, tugs at our heartstrings, as we explore love, loss, and the transformational power of music. Tune into this episode to discover how Jennie turned personal tragedy into an inspiring legacy. Navigating the stormy waters of founding a charity, Jenny shares her initial struggles, from defining the organization's purpose to overcoming her discomfort in asking for financial support. The story of the Abram Wilson Foundation unfolds, detailing its formation in the early years, the support system Jennie assembled, and the crucial elements to tripling the charity's turnover—mindset transformation and financial tracking. We wrap up our heartfelt discussion by delving into Jennie's recent endeavour—an autobiographical children's book, written in just 50 sentences. This audacious venture intertwines themes of fear, courage, hope, loss, and love, mirroring Jennie's personal journey. Jennie also candidly shares her decision to step down as CEO after 11 years, the importance of fostering a culture of agency, the impact of toxic perfectionism and learning from failure. This episode is more than an exploration of Jennie's life and work—it's a treasure trove of wisdom, inspiration, and invaluable advice for anyone involved in charity work. Get the book here: Becoming Brave. Jennie Cashman Wilson Jennie’s background is in arts fundraising and working with young people, which is how she met her late husband, the acclaimed jazz trumpeter Abram Wilson. The pair worked on numerous projects together up until Abram’s passing in 2012, after which Jennie set up the Abram Wilson Foundation. The charity opens doors to the music industry for minoritised young talent and have grown to work with over 200 performing artists and 650 young people. Jennie has been listed in WISE100, a national index recognising the top women in social enterprise and is a recipient of the WACL Talent Award. Becoming Brave is Jennie’s first children’s book. You can find out more about the Abram Wilson Foundation here, Jennie’s current work here and you can find Jennie on Instagram. * If you enjoy the podcast, please do follow us and leave a rating / review.  * The Charity Impact Podcast aims to help you increase your charity’s income and impact by sharing the experience and expertise of our guests. Whatever your role or level of experience, we think you’ll be inspired and informed by our guests who are absolutely the stars of the show! We aim to showcase a diverse range of guests, including people whose voices have been less heard as well as established leaders in our field. So, whether you are CEO, fundraiser, trustee, manager, practitioner, funder, or any other flavour of social leader, welcome to the Charity Impact Podcast! * For episode notes with links to resources and organisations mentioned in this episode, please visit https://www.kedaconsulting.co.uk/charity-impact-podcast/  For the opportunity to submit questions to future guests, sign up to our e-mails via the banner at the top of the website.   If you have any questions, feedback or enquiries regarding the podcast, you can reach us by e-mail at hello@kedaconsulting.co.uk Follow the Charity Impact Podcast: Twitter: @CharityImpactPd LinkedIn: @Charity Impact Podcast Facebook: @Charity Impact Podcast  Follow our host, Alex Blake: Twitter: @alexblake_KEDA LinkedIn: @Alex Blake